Genessee Blog

Genessee’s digital marketing experts offer their best advice, research, how-tos, and insights—all in the name of helping you improve your site’s SEO and elevate your web presence.

 

5 Ways A Website Can Benefit Your Business

A website can bring many benefits to a business. Whether connecting with local clients or advertising products worldwide, you need a website for promotion, connection, and growth. In this article, we will discuss five key elements to include in your ...
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Responding To Reviews

If you are wondering how to respond to reviews, why replying to customers is important, and how interacting with consumers can boost your SEO, these tips are for you! Online reviews reveal how people perceive your business, product, or service ...
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The Top FREE Keyword Research Tools for Content Creation

These free keyword research tools are helpful for amateurs and professional content writers! Some of these tools have paid options so that you can upgrade as your company grows. If you struggle to optimize your ads and blog posts for ...
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Why SEO Matters: The Importance of Search Engine Optimization for Your Website

If you're running a business, it's important to make sure that your website is seen by as many people as possible. This is where search engine optimization comes in. When people are searching for information online, they are more likely ...
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10 More Google Ads Mistakes

Google Ads can be an extremely effective way to drive traffic to your website if you are doing it correctly. Unfortunately, many business owners make common mistakes that decrease their effectiveness and waste their money. In this blog post, we ...
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Keyword Research the Easy Way

SEO is one of the most important aspects of online marketing. It is the process of optimizing your website or blog so that you can rank higher in search engine results pages (SERPs). And while there are a number of ...
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Get Your FREE Local Optimization Checklist

The Genessee Local SEO Checklist is the perfect tool to help you optimize your local-focused SEO for your business. We've included the basics you need to get started with local SEO into one downloadable, reusable checklist. The SEO checklist includes ...
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Learn The 10 Google Ads Mistakes You’re Probably Making

Google Ads is an excellent tool for promoting your products and driving traffic to your website. In this post, we’ll discuss the 10 Google Ads mistakes that are most common among users at businesses and agencies alike (but not here ...
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