Author: Scott Endsley
Should I Use Video Marketing For My Business?
Video marketing is a powerful tool, offering a dynamic and engaging way to connect with your target audience. Marketers can use videos to further the interactions and connections social media platforms allow users to make. Creating content for your followers …
How Do Apple’s iOS 17 Updates Impact Targeted Advertising and User Privacy?
As our digital landscape expands, technology companies constantly introduce updates and innovations to enhance user experience and privacy. One significant update that has sent ripples across the advertising industry is the Apple iOS 17 update. The main focus of this …
Social Media Best Practices: Snapchat for Business
Initially known for disappearing photo and video messages, Snapchat has become a powerful platform for B2C brands to connect with younger buyer personas. According to Buffer, 69% of American teens use Snapchat, and the platform has over 550 million monthly …
Social Media Best Practices: How To Use Pinterest for Business
Pinterest is a visual discovery and bookmarking platform with over 400 million monthly active users. People use Pinterest for business to connect with their target audience through visually appealing content. The platform offers various advertising options, including promoted pins and …